OUT OF THE BOX DTC CAPABILITY TO COUNTER OFFLINE SALES DIP.
IN 3 WEEKS BUSINESSES MAY DELIVER PLUG AND PLAY SOLUTIONS TO DELIVER PRODUCTS RIGHT TO HOMES.
As governments are extending Stay at home periods, it is crucial for brands to be able to cater to delivery to home and payment processing capability. 47% of consumers say they are struggling to get essential household needs. Many in fact hopping to deal directly to brands where stock and availability is more predictable.
Marketplace is one way of doing it, but it lacks data transparency to make actionable marketing and promotional decisions.
China for example is seeing 54% increase in online shopping.
In response to this BIG In Digital built a stack of integrated technologies to cater to this.
Although it seems like a short term solution. Utilizing a stack of SaaS and Open source core technology may have long term benefits such as:
- Control over promotions, how items are presented and sold on the owned media
- Collection and in depth analysis on customer behavior online to develop enriched experiences
- Build customer DB and loyalty programs
- Control and shape user experiences based on brand proposition
Let’s start a discussion